This is a quote from the book "The Gentleperson's Guide To Forum Spies" by Cryptome.org
...stimony which concludes favorably. In this way, if you must actually address issues, you can do so authoritatively.
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23. Create bigger distractions. If the above does not seem to be
working to distract from sensitive issues, or to prevent unwanted media coverage of unstoppable events such as trials, create bigger news stories (or treat them as such) to distract the multitud
24. Silence critics. If the above methods do not prevail, consider removing opponents from circulation by some definitive solution so that the need to address issues is removed ...